bespoke software developers for the hospitality & leisure sectors

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Angelfish Privacy Policy

At Angelfish Software ('Angelfish') we respect your privacy and take the protection of your Personal Data very seriously. This  Privacy Policy explains the steps we take to ensure any Personal Data provided to or collected by Angelfish is kept secure. It also explains the Personal Data we collect and why; how we process it; and how you can access, amend and erase the information we hold about you. 

For the purpose of this Privacy Policy, Angelfish are the Data Controller, which means that we determine why and how we process the Personal Data that we have collected. 

What is Personal Data?

It is any information you provide about yourself that allows you to be identified, contacted or located, such as your name, address, phone number or email address.

What Personal Data do you collect and why?

We collect certain Personal Data from you including your name, business name, business email address and business telephone number(s) when you:

  • Send us an enquiry via our website, or purchase software or a licence subscription. This enables us to contact you about your purchase or enquiry and to keep records of our business relationship;
  • Consent to receiving marketing information. This enables us to send you details of our other products and services, usually via email.

No Personal Data is collected without your consent and we will never share your personal information with third-party companies for marketing purposes.

Please see out Cookies Policy below which explains the basic connection details we collect when you visit our website in order to improve it. 

What legal basis do you use to justify the collection of my Personal Data?

Under the UK General Data Protection Regulation (GDPR), we use 'contract' and/or 'legitimate interest' as the legal basis for collecting, storing and processing your Personal Data when:

  • You make a purchase from Angelfish; or
  • You contact us with  a sales or other type of enquiry.

We use 'consent' as the legal basis for collecting, storing and processing your personal data only when you have actively and clearly agreed to us contacting you with marketing promotions. For example, when you have ticked a box on our website to opt in to receiving marketing promotions. You can withdraw your consent at any time.

Where is my Personal Data stored, who has access to it and how secure is it?

Your Personal Data is held securely in accordance with our internal security policy and the law  in order to prevent unauthorised access or disclosure.

We hold all Personal Data collected via our website within a secure, password-protected system.
Only authorised users with valid user names and passwords have access to the Personal Data held on this system. 
The system is stored on a secure server located in a secure UK data centre where only authorised personnel have access to the building.

How long do your store my Personal Data for?

If you have made a purchase from us we will store your Personal Data for a minimum of 7 years, in compliance with HMRC transactional and invoicing record requirements.   

If you have requested information from us via our website – whether it’s by  email, phone or post – we will store your personal data on file for a minimum of 1 year. We will not send you any marketing information unless you have actively given us permission to do so.

How can I stop receiving marketing information from Angelfish?

You have the right at any time to:

  • Opt out of being sent marketing material by Angelfish if you do not wish to receive further information from us; or 
  • Unsubscribe from our mailing list.

Either click ‘unsubscribe’ on the email link or email our Data Protection Officer, Caroline Bestwick:

How can I view and amend the Personal Data which Angelfish hold about me?

You have the right to know what personal information we hold about you and to amend it at any time. 
You can ask to view and update your Personal Data by emailing our Data Protection Officer, Caroline Bestwick:

How can I delete the Personal Data which Angelfish hold about me?

You have the right to request we delete any Personal Data that we hold about you. We will do everything in our power, where legally allowed, to comply with your request. 

To discuss your request, email our Data Protection Officer, Caroline Bestwick: 

Please note: we may not be able to delete all of your Personal Data from our records if you have made a purchase from us within the past 7 years. Also, please be aware that because of backups and records of deletions, it may be impossible to delete a record without retaining some residual information retrospectively. If you request us to deactivate your Personally Identifiable Information, we will functionally delete this information, and we will not sell, transfer or use Personal Data relating to you in any way.

Who can I complain to if I have an issue with the way Angelfish process or store my Personal Data?

If you believe that our processing of your Personal Data infringes data protection laws, you have the right to complain to the supervisory authority responsible for data protection. Please contact the appropriate authority in your country of residence. In the UK, the supervisory authority is the ICO. 

Other websites

Our website contains links to other websites. The Angelfish Software Privacy Policy applies to the Angelfish Software website only, so when go to the link websites you should refer to their Privacy Policies.

Changes to our Privacy Policy

We regularly review our Privacy Policy and update this web page. This privacy policy was last updated on 10 October 2023.

How to contact us

If you wish to discuss any aspect of our Privacy Policy, contact our Data Protection Officer, Caroline Bestwick, by emailing or writing to her at Angelfish Software Ltd, 28 Victoria Road, Gillingham, Dorset SP8 4HY, or calling her on 01747 825283.